Branding is so much more than just a logo and color scheme (but good thing we still offer logo design, right?). Branding establishes a tone for your business personality. It’s built off of company morals, standards and values. It’s based off of work ethic and customer experience. It’s the customer’s perception of the company once they leave the doors of the office or the website’s page.
At Denver Advertising we have successfully assisted our clients in branding and re-branding their company. The brands we have created have helped communicate a strong image while building a strong internal company as well. The brands we have developed can be seen in the Denver market place and nationwide today. We have successful aided clients such as Mowatt Financial, Home Realtor, The Findability Group and more.
Usually a consumer’s experience with a brand begins with the logo. A logo should be strong, unique and simple, all while honestly representing the company. Our creative team’s graphic design skills will do exactly that. Whether you’d like us to bring your vision for a logo to life or conceptualize and create one from scratch for you, we can do it.
Once you have the logo, your branding will be able to take off. All marketing materials should have that symbolic stamp plastered on them and the the design of the pieces should play off of the logo, in color and in layout. If your logo is bright and happy, the layout should match. Equally as important as the design of marketing materials is their content. Now that the design has caught their attention enough for them to pick the piece up, the written material has got to be compelling enough for them to keep reading beyond just the headline. This is where branding comes back into play. Your brand’s tone should be heard throughout the writing in your promotional pieces as well as any social media posts, commercials, blog posts, any writing that is associated with your company. Branding stretches across all of these media and that is one reason why it should be done by a company that specializes in branding.
We love branding companies and watching them make a name for themselves. Establish your brand and rock the market.